IGF 2017 WS #161 Explaining Internet governance to friends & family 101: How to improve our communication?

Information

Session

Short Title:

Communicating Internet governance to friends & family 101

Proposer's Name: Ms. Agustina Callegari
Proposer's Organization: Independent
Co-Proposer's Name: Mr. Michael Oghia
Co-Proposer's Organization: Independent
Co-Organizers:
Ms., Agustina, CALLEGARI, Civil Society, Independent
Mr., Michael, OGHIA, Civil Society, Independent
Ms. Jelena, Technical community, RNIDS

Additional Speakers:

Luna Madi, Sr Communication Manager, ICANN (EMEA) - [email protected]

Luna serves ICANN as Director, EMEA Communication.

Jennifer Chung, dotAsia (Asia) - [email protected]

Jennifer is the Director of Corporate Knowledge for DotAsia Organisation and oversees
the knowledge and policy development for DotAsia in the region and in the community.

Agenda:

Introduction - Welcome, purpose and objective of the discussion with short presentation of the results of the questionnaire - 10 minutes
Break out discussion in 4 groups: 60 minutes

Topics for a break out discussion:

Reaching a broader public: does IG community really needs it or it is a general mantra?
The relationship with the traditional media and journalists: have we given up trying to reach them unless we have some exclusive info?
Local content: good practices and lessons learned
Why should people care about IG topics? How can we make them care?

Share and conclusions- 20 minutes