There was broad support by all participant about the fact that the future of Internet will have to be based on trustful relations of citizen with their on-line experience. Public Service Broadcasters have a vast experience in building these trustful relations. Three different experiences were presented in the session: the BBC project called PSI (Public Service Internet) that will become operational on 2022, in coincidence with the 100th anniversary of the first radio broadcasting; the ZDF experience called ZDF Kultur that is offering a cultural on-line experience to German viewers; and Public Spaces, a project promoted by Dutch public broadcasters that see working hand in hand national broadcaster like VPRO and civil society organizations of any kind, with the common scope to offer to internauts a safer experience over the Internet, where all human rights are fully respected.
The three experiences of on-line public services have been complemented by the report about three experiences of standard setting about what could be considered a safe internet experience promoting public interest. Council of Europe mentioned some important recommendations that will be taken in the next months by this organization, about safety of journalists, quality journalism and pluralistic media ecosystems.
WIPO announced various initiatives aimed to make copyright and authors' rights over the Internet simpler and automatized, so that would become easier to ensure the remuneration of creators. While UNESCO presented its Universality indicators for a safer internet, that include public service offer on-line among its indicators.
EBU Technology’s Director presented some experiences of application of A.I. to the media sector, in order to overcome languages barriers and an innovative system of recommendations to viewers and listeners in order to offer them the desired programmes but without giving away in exchange personal data.